Last updated: June 6, 2026

Pairings Canada operates this website, including all related information, content, features, tools, products, and services, to provide customers with an online shopping, gifting, order support, and order fulfillment experience. This website is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose personal information when you visit, browse, use, make a purchase, place an order, design or customize a wine gift, track an order, contact customer support, or otherwise communicate with us through this website.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, use, and disclosure of personal information.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you, a gift recipient, or another person.

• Contact details, including your name, billing address, shipping address, phone number, email address, and other contact information you provide.
• Recipient information, including the recipient’s name, delivery address, phone number, company name, building details, suite or unit number, delivery instructions, and other information needed to prepare, fulfill, deliver, and support a gift order.
• Gift-message information, including personalized greeting messages, notes, recipient preferences, occasion details, or other message content you choose to include with an order.
• Order and transaction information, including products viewed, selected, added to cart, purchased, cancelled, returned where applicable, or otherwise associated with your order history.
• Wine gift customization information, including occasion, recipient type, flavour preferences, wine preferences, gourmet pairing preferences, budget direction, delivery timing, and other details provided when designing or requesting a custom wine gift.
• Financial information, including payment method details, transaction details, payment confirmation, billing information, and other payment-related information processed through Shopify or payment service providers.
• Account information, if applicable, including login details, saved preferences, order history, and account settings.
• Age, eligibility, or compliance-related information, where required or appropriate for alcohol-related products, delivery eligibility, fraud prevention, or legal compliance.
• Communications with us, including information included in support inquiries, order questions, delivery requests, customization requests, accessibility requests, complaints, or other communications through the support widget, contact forms, phone, email, chat, or other support channels.
• Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
• Usage information, including information about how you interact with this website, product pages, checkout, support tools, order tracking tools, emails, or other website features.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you, including when you browse the website, place an order, design or customize a wine gift, create an account, contact customer support, use an order tracking tool, or otherwise provide information to us.
• Automatically through this website, including from your device, browser, cookies, pixels, analytics tools, or similar technologies.
• From Shopify and other service providers that help operate the website, process payments, manage checkout, support orders, provide analytics, assist with customer service, or enable ecommerce functionality.
• From fulfillment providers, delivery partners, couriers, logistics providers, or other parties involved in preparing, shipping, delivering, or supporting orders.
• From partners, affiliates, or other third parties where permitted by law and relevant to providing, supporting, improving, or protecting the Services.

How We Use Personal Information

Provide, Tailor, and Improve the Services

We use personal information to operate this website, process orders, provide checkout, manage accounts where applicable, support product selection, improve website functionality, and provide a shopping and gifting experience.

Order Fulfillment and Delivery

We use buyer and recipient information to prepare, coordinate, fulfill, ship, deliver, and support wine and gourmet gift orders. This may include recipient names, delivery addresses, phone numbers, company names, building details, suite or unit numbers, delivery instructions, gift messages, and delivery-related notes.

Custom Wine Gifts and Pairing Requests

We use customization information to help shape wine and gourmet gifts around the occasion, recipient, flavour preferences, wine preferences, budget direction, and delivery requirements provided by the buyer. This information helps us prepare, support, or fulfill custom or guided wine gift requests.

Alcohol-Related and Regulatory Considerations

Because some products may include wine or other regulated items, we may use personal information to support age, eligibility, delivery, product availability, fraud prevention, or legal compliance requirements where applicable.

Perishable or Availability-Sensitive Products

Some gourmet products may be perishable, seasonal, or subject to availability. We may use order, recipient, delivery, and contact information to coordinate preparation, substitutions where applicable, delivery timing, and customer support.

Marketing and Advertising

We may use personal information for marketing and promotional purposes where permitted by law and based on your communication preferences. This may include emails about products, seasonal offerings, reminders, or related updates. You may opt out of promotional communications as described below.

Security and Fraud Prevention

We use personal information to help authenticate activity, provide a secure checkout and shopping experience, detect or prevent fraud, protect this website, and enforce our terms and policies.

Communicating with You

We use personal information to respond to questions, provide customer support, communicate about orders, provide delivery or tracking updates, address order issues, and maintain our business relationship with you.

Legal and Compliance Reasons

We may use personal information to comply with applicable laws, respond to valid legal process, maintain records, enforce our terms or policies, and protect our rights, customers, website, business, or others.

How We Disclose Personal Information

We may disclose personal information in the following circumstances:

• With Shopify, vendors, and service providers that perform services on our behalf.
• With payment processors, fraud prevention providers, checkout providers, technology providers, analytics providers, customer support providers, and website service providers.
• With fulfillment providers, delivery partners, couriers, logistics providers, and other parties involved in preparing, shipping, delivering, tracking, or supporting orders.
• With customer support providers or tools used to respond to questions, support requests, delivery issues, product questions, or order inquiries.
• With business, advertising, or marketing partners where permitted by law and consistent with your communication preferences.
• When you direct, request, or consent to our disclosure of certain information, including where disclosure is necessary to complete or support an order.
• With affiliates or within our corporate group where relevant to operating, supporting, or improving the Services.
• In connection with a business transaction, such as a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets.
• To comply with legal obligations, respond to lawful requests, protect this website, enforce our policies, prevent fraud, or protect the rights, safety, and property of us, our customers, recipients, service providers, or others.

Recipient Information

Because Pairings Canada is a gifting website, buyers often provide personal information about recipients. This may include a recipient’s name, delivery address, phone number, company or building details, delivery instructions, gift-message details, and other information needed to prepare, deliver, and support the order.

Buyers are responsible for ensuring they have the right to provide recipient information to us. We use recipient information primarily to prepare, deliver, track, and support the gift order, and to resolve delivery or order-related issues.

Gift Messages

If you include a personalized gift message, greeting, or note with an order, we use that information to prepare and include the message with the gift where available. Gift-message content may be viewed by team members, fulfillment providers, or service providers involved in preparing or supporting the order.

Relationship with Shopify

This website is powered by Shopify. Shopify provides ecommerce services that help us operate the website, process checkout, manage payments, support orders, and provide related Services. Shopify may collect and process personal information about your access to and use of the Services in order to provide and improve its services.

Cookies and Similar Technologies

This website may use cookies, pixels, analytics tools, and similar technologies to operate the website, remember preferences, support checkout, analyze website use, improve functionality, detect fraud, and support advertising or marketing where permitted by law.

You may be able to manage cookies through your browser settings. Disabling cookies may affect the functionality of this website, including cart, checkout, account, support, or order tracking features.

Third-Party Websites and Links

This website may include links to websites, tools, applications, or online platforms operated by third parties. If you visit or use third-party websites or services, their privacy and security practices apply. We are not responsible for the privacy practices, content, or security of websites or services that we do not control.

Children’s Data

This website is not intended for use by children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. Alcohol-related products are intended only for individuals who meet applicable legal age and eligibility requirements.

Security and Retention of Your Information

We use reasonable administrative, technical, and organizational measures intended to protect personal information. However, no security measure is perfect or impenetrable, and we cannot guarantee absolute security.

We retain personal information for as long as reasonably necessary to provide the Services, fulfill orders, support customers, comply with legal obligations, resolve disputes, prevent fraud, maintain records, enforce agreements, and support legitimate business operations.

Your Rights and Choices

Depending on where you live, you may have rights to access, correct, delete, transfer, or request information about certain uses or disclosures of your personal information. You may also have rights to withdraw consent or object to certain processing activities, subject to applicable law and exceptions.

To exercise privacy rights, please contact us through the contact methods listed on this website. We may need to verify your identity before responding to certain requests.

Managing Communication Preferences

You may opt out of promotional emails by using the unsubscribe option included in those emails, where available. We may still send non-promotional communications relating to your account, orders, delivery, customer support, order tracking, policy updates, or other transactional matters.

Complaints

If you have a complaint about how we process personal information, please contact us through the Contact Us page or the support options listed on this website. We will review privacy-related complaints and respond where required by applicable law.

International Transfers

We may transfer, store, or process personal information outside the province, territory, state, or country where you live, including where our service providers, Shopify, technology providers, support providers, fulfillment providers, or business partners operate. Privacy protections may differ from those in your jurisdiction.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, technology, service providers, or website features. The revised policy will be posted on this website with an updated “Last updated” date.

Contact

If you have questions about this Privacy Policy, privacy-related requests, or how personal information is handled, please contact us through the Contact Us page, the support options listed on this website, or by phone at 800-535-2236.